Why should a company participate in trade shows?
The significance of face-to-face interactions is growing. Events like trade shows offer an easy way to capture the attention of your target audience, especially compared to digital marketing. Furthermore, message targeting is most effective when the core audience has gathered in a single location. Trade shows often attract companies and competitors from the same industry, enhancing industry visibility. It’s worth considering whether it’s wise to abstain from this effective and prominent market.
During trade shows, a company has the opportunity to influence multiple stakeholders simultaneously, such as resellers, various service providers, media, suppliers, and staff. It can also serve as a recruitment platform or enhance the brand image. When participating in trade shows, it’s important to carefully assess the bigger picture, clarify participation goals, and maximize the event’s potential.
A fair stand with an easy turnkey principle!
We have extensive experience in designing and executing experiential encounters. By choosing Sisters Inc. as your trade show stand producer, we efficiently manage the process from initial planning to stand dismantling. You won’t need to stress about the project; measure and ponder materials, solutions, or technology. Instead, you can focus on successfully carrying out your trade show with peace of mind.
If needed, we provide guidance in goal setting and design a booth that caters to your needs – whether it’s a new product launch, enhancing brand awareness, recruitment, product or service sales, or any other measurable objective. We ensure optimal space utilization through floor plans, design lighting and other technological solutions like wall displays and projections. Our goal is to make your booth positively surprising, distinctive, and resonating with the right message. Additionally, we assist in harnessing the full marketing potential of the event and provide post-event support as needed.
Design // conceptualization // preliminary production of materials // floor plans // lighting // carpeting // furniture // soundscape // photo and video production // activation // invitation process – we can make all of them!
Planning an attractive stand or the entire trade show event?
Got a trade show event on the horizon? Or perhaps you’re considering incorporating a trade show into your event? Get in touch with us, and let’s discuss! We’re equipped to handle various productions, from impressive individual stands to even tighter timelines.
Seize the opportunity of the trade show event!
