REDI, the largest shopping center in Helsinki downtown, opened up its doors in September 2019. REDI is a totally new concept: it’s not only a shopping mall but an urban center where people enjoy to spend their time. Over 2,800 invited guests explored the versatile offerings of the REDI center during the experienceful opening night.
Now I know it – it is an immense project to open a shopping center. It was really worth it to let a professional handle the organization of the opening event. The Sisters team hit the target with their planning and execution. The conditions, schedules and program content changes were challenging, but, as customers, we felt that we are in good hands.
Heli Vainio Markkinointipäällikkö