In February, the Helsinki Fair Center was filled with real estate professionals when the Business Arena was held for the first time in Finland. We planned and implemented the NCC booth for the event. The department communicates important themes to the company, such as sustainable development, real estate development and urban development. These were reflected, among other things, in the department’s material and image choices. The design of the department focused on the functionality and practicality of the space, and it was therefore decided to divide it into two sections. One half served as a meeting place for customers, while the other half was reassured to conduct podcast interviews, which were attended by Anni Sinnemäki, among others. The department stood out in favor of the event, and most importantly, our client’s experience of cooperation and the end result was also very positive. With the help of the department, NCC was able to extend the life cycle of the event. The benefits gained were not limited to event hours, but podcasts allow the company to conduct effective aftermarket even after the event. Would you like to rely on a professional and pioneer in the design of an exhibition stand or event production? Get in touch and let’s discuss together how we can get the most out of your event in terms of both effectiveness and impact.